Hi, I’m Kristina.

The story

Strategy with a practical streak.

I’m a Chartered Member of the CIPD (MCIPD), with more than 13 years across HR, organisation development, culture, employee experience and change. I’ve worked across financial services, professional services, charities and consumer-facing organizations — from resolving immediate people challenges to delivering enterprise-wide HR and OD transformation.

Consultancy and leadership roles have taken me into the everyday realities of managers, teams, systems and organisational change. In a large, complex organisation, I’ve helped embed global performance approaches, improve employee listening and turn people strategy into practical ways of working. That breadth is what I bring to founders: practical expertise, clear thinking and hands-on delivery.